Speakeasy task for Tayburn
Design agency, Tayburn has created a new brand strategy and visual identity for video and events specialist, Speakeasy.
Tayburn’s brief was to capture the essence of Speakeasy’s business and provide them with a compelling proposition to propel the company into a period of growth.
A new identity was created and applied to all key materials, including a new corporate brochure. This is an uncomplicated oversized brochure depicting people and animals captivated by the Speakeasy way. The story unfolds across four spreads, each dedicated to the key attributes of influencing audiences.
The new branding has been rolled out across stationery, website, signage and the offices were completely redesigned to reflect the new brand.
"Speakeasy's objective of engaging with audiences is a simple, no nonsense approach", said Malcolm Stewart, creative director at Tayburn. “We used a font for the new marque based on a typical typewriter to underpin the telling a good story philosophy and the imagery reflected the company’s strap line of ‘captivating video and events’ which we carried through all the communications to cement Speakeasy’s proposition."