Interiors store goes to The Market for Spring campaign
Moben Sharps Dolphin has launched its biggest ever Spring marketing campaign, created by Manchester design agency The Market.
Point-of-sale and window display materials as well as product stickers will run throughout the retailer’s 150 stores from 16 March to 25 May 2009.
Sue Benson, managing director at The Market said: “This campaign has been a joy to work on. The optimistic colour palette reflects the environment as we try to move towards warmer, happier times. All of the materials feature an elegant graphic and combined with clear communication of the key messages, we’re ensuring we reach out to women and aim to encourage interaction and involvement with Moben Sharps Dolphin’s Spring sale offers.”
Mark Collier group marketing director at HomeForm Group adds: “The Market have applied their knowledge of the target market’s shopping habits to develop a winning solution. The work they produced for the January sale contributed to above expectation appointments, so the campaign follows-on from that success. We look forward to achieving even higher sales as a result of their work.”
The Market has been established since 2006 and has Moben, Sharps and Dolphin, Britax Romer and leading bakery GH Sheldon’s, among its clients.