Madame Tussauds see the attraction of Frank
Wilmslow-based, Frank the Agency, has been awarded all of the creative work for London’s Madame Tussauds.
Frank will work on both strategic and tactical development to make the business a "must-do" London attraction.
The win further enhances the Cheshire agency's portfolio of London’s top visitor attractions which includes Britain’s number one paid for attraction, the London Eye, where it handles its entire above and below-the-line marketing communications and the SEALIFE London Aquarium strategic planning and media account.
Commenting on the win, Frank’s account director Mike Smirthwaite said: “We are delighted that Madame Tussauds has chosen us as their agency to work with them in consolidating their position as one of the capitals top attractions and to help them grow the business in the coming years. There are a lot of things happening at Madame Tussauds and this is a really exciting time to be involved with such a massive London icon.”
Frank’s work has already begun with a brand awareness campaign targeting the London domestic and tourism market.
Other clients include, First Group, CN Group, Astraeus Airlines, Pochin Homes, Beaverbrooks the Jewellers and British Airways.