Pure re-appoints Flannel to handle PR
PR consultancy Flannel has been appointed by email and SMS marketing firm Pure for the second time to handle communications about its international expansion plans.
Brighton-based Flannel previously worked with Pure, which is also based in the city, from 2006 to 2008.
Pure recently appointed a new MD, Marc Munier, and its clients include Emap, the FT and Innocent drinks.
Anne Collet, marketing manager at Pure, said Flannel's "familiarity with Pure is a great advantage".
Claire Armitt, director of Flannel, added: "Pure is focusing on international expansion this year and given our previous experience we are perfectly placed to support the company’s PR needs as it continues to grow."