6 February 2009 - 11:47am | posted by | 0 comments

International Cotton Association appoints Blueleaf

Following a recommendation from RAR, Cheshire based agency, Blueleaf has won the marketing account for the International Cotton Association (ICA) in the UK.

The agency will now be tasked to design a new website and develop the company’s offline marketing, including advertising.

Blueleaf will also look to reflect this heritage, while at the same time giving them a more modern feel.

Nicky Simon, marketing and communications manager for Cottoan Association UK, said: "Blueleaf impressed us right from the start. They came highly recommended, their pitch was impressive, it was obvious that they had a great creative team and their technical experience was exceptional," said Nicky Simon, marketing & communications manager.

ICA is the association and arbitral body for the cotton industry, established 160 years ago.

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