Feather Brooksbank appointed to Irish Ferries media account
Irish Ferries has appointed Feather Brooksbank to handle its media planning and buying account in the UK.
The appointment follows a competitive pitch in which Feather Brooksbank Manchester joined forces with full service Dublin based agency Javelin.
The company operates four routes in and out of Ireland carrying passengers and freight between Ireland and the UK and France.
Feather Brooksbank will be responsible for the media planning and buying on the UK side, whilst Javelin will handle creative as well as media in Ireland.
Bev Jones, account director at Feather Brooksbank said: “This is an exciting time for the travel sector, it’s a highly competitive market and Irish Ferries is ideally positioned to capitalise on the ever increasing demand for green and convenient travel at the very best value for money.”