Europcar, the number one car rental company in Europe, has selected Bigmouthmedia to drive its natural search strategy across Europe.
Bigmouthmedia will direct the company’s SEO activities across its portfolio of corporate websites. Designed to inject fresh impetus to the firm’s digital marketing strategy, the campaign will be responsible for boosting traffic to Europcar’s sites in Germany, France, Italy, Spain, Belgium and Portugal.
“This promises to be a challenging campaign. Aimed at a highly competitive market and requiring our team to work using a variety of languages, it’s the kind of contract you can really get your teeth into,” said Lyndsay Menzies, managing director of Bigmouthmedia UK.
Guirec Grand-Clement, global sales and marketing director at Europcar International added: “Search Engine Optimisation is an ever-changing area that requires a special blend of skill and experience. Europcar selected Bigmouthmedia for its industry-leading status and unique multilingual capabilities which make them the perfect partner to help move us forward online.”