BJL joins roster for Premierline
Premierline chief executive, Barrie Wells, said BJL has scooped the business due to its B2B knowledge and ability to motivate the SME audience.
BJL director, Charlotte Thompson, added: “(Premierline) believe in truly customer focused marketing which gives us untold opportunities across disciplines to engage and motivate.”
In separate news, BJL has confirmed that its role as lead agency for Regus International will not be affected by another review the client is reported to be holding.