s1 launches Cars site
S1 has announced the launch of its sixth brand – s1cars. The s1 team aims to bring to the automotive industry the same blend of marketing power, customer service and functionality and design, which has made s1jobs and s1homes market leaders.
S1cars allows users to search through thousands of cars across Scotland from a range of car dealers as well as private sellers.
The site is being launched in partnership with Exchange & Mart who already operate a sophisticated data upload network ensuring that using the internet is a pain-free process for dealerships. It also offers dealers the chance to promote their company alongside their cars with a number of unique branding opportunities.
s1 Managing Director, Mark Smith, believes simplicity will be the key to s1cars success: “The s1 sites are renowned for their usability and when you couple that with our online marketing expertise then we think we have a very attractive proposition for dealers throughout Scotland. The proof of the pudding is of course in the eating and we‘re very confident that we’ll be able to demonstrate a first class return on investment for all our clients.”
s1cars have teamed up with Phoenix Honda to give away a Honda Civic Type S to one winner as part of their launch campaign which also includes press, outdoor and online advertising.