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Love

Taylors of Harrogate feel the Love tonight

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By The Drum Team, Editorial

January 10, 2008 | 1 min read

Following a four way pitch, Love has been appointed by Taylors of Harrogate to produce a national ad campaign for its coffee range.

Love has been tasked with promoting Taylors’ eight lifestyle coffee varieties, with mood-driven blends including, Lazy Sunday, Take It Easy and Rich Italian.

It is understood that Love pitched for the business last Friday, and the brief consolidates the agency’s relationship with parent company Betty and Taylors, having handled the TV advertising for its Yorkshire Tea brand since 2005.

Meanwhile, Love’s digital-arm has scooped launch work with new mobile social networking brand Zygo.

The agency has developed a new identity for Zygo and created a holding page and corporate page. A website for a Beta launch is expected shortly.

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