Bunnyfoot wins Widows and Standard Life digital projects
Bunnyfoot has been appointed by two Scottish financial giants to research their company websites in order to improve online effectiveness.
The Edinburgh-based digital research consultancy has been appointed by Scottish Widows Investment Partnership to conduct further research on its public facing website, and also by Standard Life Healthcare.
After researching SWIP’s existing site, with the help of IFAs earlier in the year, Scottish Widows Investment Partnership used the recommendations as a basis for its new design – which Dog Digital is now creating. Bunnyfoot will then be responsible for the development process, testing the new site from the early prototype stage through to the finished product.
Meanwhile, Standard Life Healthcare has appointed the consultancy to conduct research on its public facing website and quote engine.