Line Lines up further growth

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By The Drum Team, Editorial

October 4, 2007 | 1 min read

Line has won several high-profile new clients, while securing a raft of new projects from existing clients, Aegon and the BBC.

The digital agency has won the contract for Response, the outsourcing contact centre group owned by Sir David Murray’s Murray International Holdings.

Pitching against Whitespace to win the business, the agency has now developed a content-managed site aimed at increasing traffic and response.

Line has also won pitches for accountant firm Henderson Loggie and Simplify Digital, a London-based spin-out from Sky.

Meanwhile, the agency has continued its work for clients Aegon and Top Gear, creating a new online ad campaign, flash demos and online calculators for the financial firm, while it has designed new flash banners – streaming clips from great car chases – for BBC’s Top Gear. An email marketing campaign has also been created to promote the the new Top Gear DVD.

Following its work on the Edinburgh International Film Festival online site, The Film House in Edinburgh appointed Line to build a new website.

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