Directski.com tasks Brazen to create Manchester stunts

Online ski tour operator Directski.com has appointed Brazen, to oversee a series of PR stunts to raise its profile.

The Dublin-based operator is aiming to increase awareness and bookings in Manchester to become the largest ski holiday provider in the region. The stunts will aim to capture the attention of both the media and consumers and will be timed to coincide with key winter holiday booking periods.