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Scotland to get first free weekly business title

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By The Drum Team, Editorial

September 6, 2007 | 1 min read

The Business Publishing division of the Scottish Daily Record & Sunday Mail, Insider Media, is to launch a free weekly business newspaper targeting the Scottish business community.

Business 7 will be distributed each Friday morning to 20,000 business professionals across Scotland. Distribution will be by free pick-up in places of work, at key commuter points and at selected desk drops for key executives.

In parallel, Business7.co.uk will launch online and will include a daily business news update, a business blog plus a range of interactive features to complement Business7 in print.

The new title, which will be the first free business title in the Trinity Mirror portfolio, will be headed up by Alasdair Northrop as editor-in-chief and Jonathan Russell as editor. Northrop is also editor of Insider Magazine, the business monthly title which will work closely both editorially and commercially with the new title.

For full analysis of Business 7 see page 9

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