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Golley Slater wins Lanarkshire Tourism brief

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By The Drum Team, Editorial

September 6, 2007 | 1 min read

Golley Slater has been appointed by the Lanarkshire Tourism Marketing Partnership (LTMP) to deliver an integrated marketing campaign aimed at increasing the volume and value of day visitors and short stay visitors to Lanarkshire.

Golley Slater secured the contract after a competitive pitch process and will manage the account from its Edinburgh office.

LTMP is a £1.3 million, three-year European funded project comprising representatives from South Lanarkshire Council, North Lanarkshire Council, Scottish Enterprise Lanarkshire, VisitScotland Glasgow, Business Gateway and the private sector.

Adrienne McGeechan, of LTMP, added: “Developing a well thought out and comprehensive marketing campaign is crucial to inspiring an audience within a three-hour drive of Lanarkshire to visit the wealth of attractions and events that Lanarkshire has to offer.”

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