It’s the way Barbara-Anne Richardson says: “Yeah,” and then pauses for a spilt second. You can tell that she’s not impressed. The Drum has just asked her why Slendertone, her employer and the purveyor of belts which create... Read more
It’s not terribly controversial to state that Newcastle doesn’t get the credit it deserves. For several years the city has enjoyed the introduction of new cultural, property and financial developments, resulting in large parts of the ... Read more
Inbox Digital has launched a new viral game as part of a campaign to build awareness of Logitech’s cordless desktops and keyboards. Jelly Jumper is the second game in the Logitech Cordless Desktop campaign, which has already seen the digital... Read more
TV industry freelancers based in the northwest are being given the opportunity to apply for grants to fund their training in a bid to help them benefit from the BBC’s relocation to Salford.Media Training North West - the agency tasked with... Read more
Adare has been been appointed by brewers Heineken UK to work on a two-year print management deal to provide marketing and point of sale materials.The Huddersfield-based firm will manage the production of Heineken’s entire marketing print... Read more
Simply Switch, the Associated Northcliffe Digital-owned price comparison website, has appointed Propaganda to handle its marketing account.Simply Switch allows visitors to find the best deals in the market for utilities and financial services and... Read more
Cravens has created a new campaign for The Alnwick Garden to promote its latest attractions: Europe’s largest tree house and a “living, breathing poison garden”.The brief required the Newcastle-based agency to boost The Alnwick... Read more
Manchester-based design agency Love has bolstered its music credentials with a project for this year’s V Festival, which sees the agency refreshing the event’s identity. The Love team commissioned illustrator Andrew Rae for the ads... Read more
Time Out’s much heralded launch in Manchester looks uncertain after a meeting was held two weeks ago addressing the delayed first issue which was supposed to hit the streets in February. According to insiders, proposed contributors were... Read more
This year’s Media Sales Team of the Year event, at The Hilton, Manchester, on April 12, looks set to be bigger and better than the inaugural 2006 event. For tickets, email emma.neilson@carnyx.com.Meanwhile, the speaker for the North of... Read more
Johnson & Johnson, the global healthcare brand, has appointed design agency Boxer to its global packaging roster to work on new products. The Birmingham-based agency already works with Marks & Spencer, McDonald’s and Interbrew.Giles Poyner,... Read more
Golley Slater has won the creative account for catalogue company Otto. The Cardiff office of the marketing group will handle the launch of the company’s new catalogue and online women’s wear shopping site Montage through direct mail... Read more
The UK Independence Party (UKIP) is talking to design agencies regarding a brief to rebrand the organisation.Industry insiders have revealed that the rebrand will be worth just £5000 to the chosen firm, with UKIP peddling the subsequent PR... Read more
Liverpool-based discount retailer TJ Hughes is launching a new campaign targeting “bargain hunters” in the UK.A series of TV ads, which have been written by Chester-based Oakbase and shot by Manchester’s Chief Productions,... Read more
As an organisation, how are you coping with increased demand for corporate social responsibility (CSR)?”We don’t see corporate responsibility as a demand, but as an important and willful undertaking by a business. We have chosen to... Read more
