Carphone warehouse ramps up its online marketing with Ambergreen
The Carphone Warehouse has appointed internet marketing specialist Ambergreen to develop a natural web search marketing campaign targeted solely at the UK.
The Edinburgh-based agency’s campaign will integrate natural search engine optimisation with its online and offline marketing strategies.
Since launching in 1989, The Carphone Warehouse has grown to become the largest independent retailer of mobile communications in Europe. Now running in 10 countries, the company has more than 1500 stores worldwide.
Andy Harding, director of strategic web services at The Carphone Warehouse, said: “To stay at the front of this dynamic and rapidly moving industry, we are constantly developing new ideas and services for our customers.
“Search engine optimisation is an innovative channel for us to achieve this.”