C21 secures NCHA creative project

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By The Drum Team, Editorial

February 15, 2007 | 1 min read

Manchester-based C21 has been appointed by The New Children’s Hospital Appeal (NCHA) to help it raise over £20million.

The charity plans to use the money to fund projects for the children’s wing of an extensive, new super-hospital complex being built in Manchester.

The new regional hospital, which will be completed by 2009, will see five major hospitals centralise on one site to become a world-renowned research and treatment centre.

C21 will create a powerful brand and marketing strategy to help build awareness of the charity.

The NCHA approached C21 to collaborate with them after seeing work they have produced for FC United football club and other clients.

C21 staff members are also taking part in the Great Manchester Run to raise funds for the The New Children’s Hospital Appeal.

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