Hoburne Holiday Parks go on DM offensive
Bournemouth-based Campbell Rowley has developed a direct marketing campaign for Hoburne Holiday Parks. The design, branding and photographic consultancy, has created a five-part mailer which has been developed to remind existing customers to book their next holiday.
It uses bespoke imagery, which highlights the wide range of activities that guests can enjoy at one of Hoburne’s parks. The mailer has sparked a new visual direction for the firm, which will be rolled out across other marketing materials.
Kevin Denham, head of marketing for Hoburne, commented: \"Campbell Rowley’s creative designs, combined with the vibrant photography, truly captured what Hoburne is about.\"