McCann’s Bristol lose HSA, but pick up new wins
Healthcare provider, HSA has moved its creative advertising account down to CCHM-Ping in London after four years with McCann Erickson Bristol. The announcement was confirmed following a statutory review and four-way pitch for the business. McCann’s was first appointed by HSA Group in 2001.
Jeremy Chadwick, head of PR and communications for HSA, remarked: “McCann’s did a good job for us in raising brand awareness but CCHM-Ping is a specialist agency for financial services and has a strong background in health, so it was a perfect fit for the company.”
McCanns has however picked up new accounts including retailer Toys R Us which has appointed the firm to handle a brand communication project, while Ceuta Healthcare, Stovax Redfyre, Mentadent P and Ashbury Confectionary have all recently enlisted the McCann’s services.