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Swamp launch new Heinz site

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By The Drum Team, Editorial

May 11, 2005 | 1 min read

S w a m p has launched a brand new web site for client Heinz - Heinz Carb Check (http://www.heinzcarbcheck.co.uk).

The website - aimed at consumers interested in following a lower carbohydrate lifestyle - promotes the new lower carb food range called Heinz Carb Check. Heinz Carb Check provides visitors with a simple to use carb points system, making it the easiest way ever to monitor carbohydrate intake and yet follow a healthy, balanced lower-carb lifestyle.

Joanna King, Marketing Manager – Innovation, at Heinz said of the site,: “This site is part of an overall commitment to consumers to provide as much information on our products as possible. The new web site makes it easy for those on a lower carbohydrate diet to make informed choices and find out how to create a range of satisfying and healthy lower carb meals. “

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