Connectpoint on acquisition trail again
Connectpoint have announced the acquisition of another business following swiftly on from the agency taking over Flent Media last month.
The Manchester based agency has announced that it has acquired Carm Media, which was founded just 10 months ago by the award winning ITV broadcaster and producer Rob McLoughlin .The agency specialises in broadcast and new media development also provides strategic media consultancy to private and public sector organisations in the UK and Europe.
Steve Rodgers, chief executive of Connectpoint, said; \"This deal brings new depth and expertise to Connectpoint and gives us expertise at every point in the brand communications process, something that few other companies nationally can provide.
He continued: \"New technology presents our clients with an evolving range of opportunities and Rob has pioneered a range of programming and funding methods including sponsorship and the emerging field of advertiser funded output. This is an exciting development.\"