Do you remember what you were doing twenty-five years ago? Presumably some of the creatives who have produced the work nominated in this year’s creative award weren’t even out of short trousers, watching Chris Tarrant on Tiswas. However, twenty-five years ago the great insitution that is the Roses was founded, and, in light of this, Adline will be formally recognising past winners at this years event.
When our judging panel met last month to deliberate over the best creative work from England and Scotland, they were also asked to put their creative heads together to come up with their favourite pieces of works awarded Golds in previous years. The judges for this award included Chris O’Shea of HOW, creative gurus Mike Cozens and John Salmon, freelance creative Jim Downie, Colin Marr of Marr Associates, Neil Molyneux of Commercials Unlimited, Steve Hooper of Hooper Galton, Gordon Young, publisher of Adline and Katy Archer, editor of Adline.
The four categories that we are now asking our esteemed readers to cast their beedy eyes over are: TV, Radio, Best Single Print and Best Campaign. Now, the science bit.
Over the next three pages Adline showcases the nominations for three out of the four categories. The categories are also available onlinehref> - where you will also be able to listen to the Radio (and view the TV) nominations. Simply votehref> for your favourite piece of work, and on the night we will award the most popular pieces of work.
We hope you enjoy looking back at some of the best work that has been created in UK advertising over the past 25 years. We certainly did.
Above: The original ‘Chip Shop’ campaign for Barnacles by Andy Cheetham and Tony Veesey. It picked up Gold in 1993.
Clockwise from top left: Irn Bru campaign by The Leith Agency - a familiar face throughout the years at The Roses Awards.Whitbread by Marr Associates was a firm favourite with the judges for the use of copywriting. The Tennents Special campaign picked up Gold in 1987 for the now defunct Scottish agency Hall Advertising.
Clockwise from top left: A moving piece of award winning work for Scottish Cot Death Trust by Marr Associates; Subaru’s Speed Camera campaign by Wallis Tomlinson; The Edinburgh Club by The Leith Agency; CP Hart by McCann Erickson Manchester; Marr Associates powerful anti smoking ad; The Territorial Army work picked up Gold for Riley Advertising.
Clockwise from top left: BBC Scotland’s groundbreaking ads created by Faulds in 1989; Whisky Galore for Tennents by The Leith Agency, 1993; powerful Car Crash Shame by McCann Erickon Belfast from 2001; Bradford Rape Crisis Centre won Gold in 1989 for Maria Prchlik and Alan Simpson; McCann Erickson’s political IRA picked up Gold in 1994.
To cast your votes go to www.adline-online.co.uk