Speculation grows over Subaru Media
Speculation is growing within media circles that automotive manufacturer, Subaru is reviewing its media account. The business is currently retained by the Manchester office of Feather Brooksbank.
According to the firm’s website, Feather Brooksbank has worked towards improving Subaru’s market share and increasing the firm’s understanding of its customer-base. In the process it has helped to identify two distinct key audiences, gained detailed knowledge of their media habits and established the media environments that will be most receptive to Subaru’s advertising campaigns.
Feather Brooksbank refused to comment on the speculation, while despite several calls into Subaru, nobody was available for comment.
Subaru is one of five manufacturing divisions of the Fuji Heavy Industries Group and has achieved international recognition for its range of vehicles. The firm’s product range includes Forester, Imprezza, Legacy and Outback models.