To Brazen with Love for Epinx
Three of Manchester’s leading agencies have been appointed by a new electronic retailer to handle its £1.5 million marketing budget. epinx.com has appointed LOVE, Brazen and PHD Compass as it launches later this month.
LOVE will handle all advertising and brand strategy and Brazen will look after PR while PHD Compass is tasked with media planning and buying.
The campaign will include press, outdoor and online advertising together with viral and ambient activity. Phase one of the promotion will also include a PR campaign.
Paula White, director at epinx.com, said: \"We are confident that LOVE, Brazen and PHD Compass will communicate the profile epinx.com deserves.\"