Former KLP staff set up Material with Tennent's
Two KLP Euro RSCG staff members have launched a new marketing agency, following KLP’s decision to resign from the Tennent’s account.
Material will be headed up by Colin Spence and Sera Holland, and the pair are currently working on T in the Park and T on the Fringe.
Spence admitted that the decision to break away coincided with KLP’s decision to resign from the Tennent’s account and keep working with Guinness.
He said: “It has always been a desire of mine to set up on my own. The situation that arose when KLP had to resign the Tennent’s business presented a brilliant opportunity for myself and Sera. I am grateful to Tennent’s for showing faith in our ability in allowing us to take their properties forward as Material.”