Irn Bru decision set for March
AG Barr has confirmed that the decision for the review of Irn Bru’s media account will be made early next month, as the final stages of pitching are still taking place.
AG Barr’s Edna Cunningham said: “We are currently still reviewing all candidates, and are looking to make a final decision at the beginning of March.”
Mediaedge currently holds the business.