Coca-Cola brief for Edinburgh

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By The Drum Team, Editorial

April 2, 2002 | 1 min read

The Edinburgh Consultancy has been appointed by Coca-Cola to develop a series of of creative concepts aimed at enhancing consumers' personal experience of buying and drinking Coke.

The five-figure contract will run until early April when decisions will be made on development and implementation.

Ian Buxton of The Edinburgh Consultancy said: "The Coca-Cola Company is an outstanding experiential marketeer, so we're particularly pleased that our reputation and work has been recognised."

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