Coltas Cash In

Author

By The Drum Team, Editorial

March 1, 2002 | 1 min read

Sony UK Station of the Year, Radio Clyde, and its sister station, Radio Forth, have launched Scotland's biggest on-air radio promotion ever. Cash, Car, Caribbean is offering listeners the chance to win more than £100,000 worth of prizes during the three-week promotion, which is now being publicised on Scottish Television and in the press with a five-figure advertising campaign devised by Coltas. The promotion will see listeners able to claim four individual cash prizes of £20,000, four all-inclusive family holidays to the Dominican Republic and two brand new Phoenix Honda Jazz cars."

Trending

Industry insights

View all
Add your own content +