Greenpeace sails away with 7-26
Greenpeace is aiming to build relations with its supporters and increase the average donation amongst members by appointing Glasgow-based 7-26 to help it achieve its aims. The appointment comes after Greenpeace conducted interviews with marketing agencies across Britain.
Mel Oley of Greenpeace said: "We spent a great deal of time assessing the relative merits of agencies, but 7-26's enthusiasm, creativity and strategic focus made them stand out."
The appointment comes shortly after 7-26 opened an office in London to help service its increasing number of London-based clients, who include The Times and Sunday Times and Marie Curie Cancer Care.