McDonald’s has shunned high-tech advertising to go back to basics at is restaurant in Warsaw by presenting its daily offers on a hand-drawn chalkboard menu.
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An online article accusing Mike Jeffries, CEO of controversial US clothing brand Abercrombie & Fitch, of excluding larger sized customers and catering only to “thin and beautiful” people, has created a global publicity crisis for the company.
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Having ‘discovered’ the Danish flag in the Coca-Cola logo, the drinks brand partnered with McCann Copenhagen in order to help spread happiness.
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Audi has engaged with DDB Spain to create the Audi start-stop app, an app which applies the same principle as the Audi start-stop engine system to mobile phone apps.
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Aid to Children and Adolescents at Risk Foundation (ANAR), a Spanish organisation, has unveiled an ad using lenticular printing, so children see a different picture than adults.
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Mark Chalmers works with art, technology and commerce, creating experiences and developing brands. Previously a partner of Perfect Fools he also co-founded Creative Social with Daniele Fiandaca in 2004, a network central in uniting the industry’s... Read more
Kimberly-Clark’s European consumer business and British advertising body ISBA have both signed up to access online courses for digital marketing from London-based Discover Digital.
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Creative companies involved in the process to redesign Real Madrid's stadium have been left hanging as the club's former president Roman Calderon has claimed that the process may falter due to Spain's struggling economy.
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Dancing penguins take over the underground and shops in Russia in a new Irn-Bru campaign, which looks to promote the drink to the region.
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In the UK, social media marketing spending will hit €816.5m in 2017, up from €391.6m, the latest forecast from Forrester has found.
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Premium Bulgarian beer owned by Heineken, Zagorka, has worked with BBH London on a campaign that aims to disrupt the traditional local media landscape and position the brand within the marketplace.
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A Dutchman has been arrested by Spanish police over a cyber-attack which inundated the websites of Spamhaus, an anti-junkmail project tracking the most prolific spammers, with huge amounts of data in an attempt to force them offline.
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Guy Parker, chief executive of the ASA, has been appointed as the chairman of the European Advertising Standards Alliance.
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Knorr has turned to R Design to create the identity and packaging for its chilled wet sauces launch in the Nordics.
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More than 40 per cent of European smartphone owners learn about apps through word of mouth while around six in 10 find new apps through app stores, according to a recent study by Forrester.
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Kantar Media has announced the promotion of Denis Gaucher to managing director of ad intelligence for Europe.
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Google has offered to make legally binding changes to its search results in a deal with European regulators.
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Justin Bieber visited the Anne Frank House in Amsterdam at the weekend , together with his friends and guards, before a concert at Arnhem tonight.
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