Knowledge Bank - Design

Design

Millennial marketers see video metrics differently

Ad Feature

Younger and older people experience the world a bit differently. For instance, if you’re over 25 you probably can’t hear a tone at 14,400 hertz. The older you are, the more likely you are to experience colors as “washed out&rdquo... Read more

- 31/05/2017

Design

Independent by design: What is an independent adtech stack?

Ad Feature

Choozle

Why do walled gardens like Google and Facebook continue to reign the digital advertising industry? Well, for one, their tools perform and get results. I’ll give them this much. Maybe it’s also the brands’ prestige that made it... Read more

- 24/05/2017

Advertising

A Bright New Website for Pioneering Science

Ad Feature

Ngoar

How London-based agency, Ngoar developed and integrated a new website for The European Synchrotron Radiation Facility to reflect its leadership position and unrivalled reputation for innovation and excellence. ... Read more

- 28/02/2017

Design

In-article video ads are the shiny new thing... But are they worth the investment?

Ad Feature

VertaMedia

The world of online advertising is a diverse one with countless mediums, publishers, formatting, and tracking options. Accordingly, it’s tough to discern which “latest and greatest” advertising methods are worth the investment... Read more

- 07/12/2016

Design

Goodbye designmares, hello ProStudio

Ad Feature

Saxoprint

SAXOPRINT is introducing a new online platform for small businesses and designers to meet and create printed materials together. By bringing these two groups together on the SAXOPRINT ProStudio platform, creating brilliant printed materials for... Read more

- 21/11/2016

Career

A review on Alibaba’s Singles’ Day 2016

Ad Feature

iClick Interactive Asia

What else on top of the key figures, and implications behind a series of dazzling promotions. ... Read more

- 14/11/2016

Creative

There's a new kid on the block, hello SAXOPRINT ProStudio

Ad Feature

Saxoprint

- 14/11/2016

Creative

Why mobile display advertising could become bigger than marketing disciplines

Ad Feature

Targetoo

Modern technological developments continue to revolutionize the manner in which information is shared. Different fields are expected to benefit significantly from these technological changes. One of these fields is that of marketing and... Read more

- 09/11/2016

Design

“I’m inspired by: Graffiti, tags, street art”

Ad Feature

KNect365

“I’m inspired by: Graffiti, tags, street art” - Judith VanVliet, Vice President, Communications & Public Relations, Color Marketing Group ... Read more

- 07/11/2016

Design

The stupidly simple truth about branding

Ad Feature

Osborne Pike

One of the most influential and controversial books of the past decade has recently launched a line extension: ‘How Brands Grow: Part 2’. ... Read more

- 29/09/2016

Design

How do you turn the purely functional into the purely fun?

The inspiration behind Clarks Originals AW16

Ad Feature

Clarks

What’s the inspiration? ... Read more

- 06/06/2016

Advertising

Three reasons email and spreadsheets are bad for marketers

Ad Feature

Workfront

Are you using 30-year-old technology to keep track of your work? ... Read more

- 03/06/2016

Advertising

A step change at Clarks

Ad Feature

Clarks

Shoemakers and innovators since 1825, Clarks have a long established tradition for making great shoes. Combine their knowledge of what makes the best shoes with their vision for what will make shoes even better, and you have what Clarks is - and... Read more

- 31/05/2016

Advertising

Everything’s possible in print

Ad Feature

IPIA

A showcase of the brilliant ways many 21st Century marketers are using print to make an impact. ... Read more

- 17/05/2016

Design

The latest fashion trend any business can use

Ad Feature

Getty Images

As Fashion Week approaches, the excitement builds to see the latest innovative, fun and sometimes wacky styles strutting down the runway. ... Read more

- 01/05/2016

Advertising

How PG tips unveiled its biggest packaging overhaul in almost 20 years

Ad Feature

RAR - Recommended Agency Register

What does the brand/agency relationship look like in this new era for marketing? ... Read more

Freddie Heygate - 20/04/2016

Creative

Photographer visits baby elephants, hopes for impact with his images

Ad Feature

Getty Images

“If these elephants can show us anything it’s the simple fact that all you need is love” ... Read more

- 05/04/2016

Advertising

The Dots’ Digital Design Portfolio Masterclass

Industry leaders share their top tips for Digital Designers to get ahead

Ad Feature

The Dots

It comes as no surprise that Digital is by far the fastest growing industry around. As the landscape constantly evolves and changes it can be difficult to stay ahead of the game – what do employers look for now? And what trends should... Read more

- 04/04/2016

Design