Our client, a leading provider of professional and educational qualifications, require a commercially focused Marketing Analyst to join their established team in Manchester.
The role will require the successful candidate to:
- Produce and deliver information to support management and other departments
- Provide in-depth analysis of existing customer base, reporting on promotions and channel performance
- Analysing campaigns and advice and make recommendations based on findings
- Working with Database colleagues on segmentation, retention, ROI, data mining and customer profiling projects.
Other requirements are:
- Relevant, proven experience in a commercial environment with a data-driven focus
- Excellent analytical and numerical skills.
- Have an understating of relationship databases and interrogation using SQL queries is essential