A rare opportunity has arisen in an innovative and creative company, for an ambitious and driven individual who will be central in delivering a multiplatform, co-ordinated marketing approach for our Consumer Entertainment brands.
You will be primarily responsible for identifying key brand messages and priority audiences, with the goal of growing the business in volume and brand share. You will plan, create and implement integrated marketing communication campaigns, and work continuously to improve brand awareness. You will have regular interaction with different teams across the business and develop marketing strategies to support, reinforce and promote brand values, and actively research the external market-place, monitoring trends, developments and new techniques in brand marketing.
The successful candidate must have previous marketing experience, involving managing the full marketing mix including advertising, promotions, direct marketing, events, online, viral, e-mail marketing and PR partnerships. You must be able to demonstrate a track record of delivering effective campaigns.
With excellent communication skills it is essential that you are a creative thinker and can complete tasks in an organised and accurate manner with minimal supervision.
If you are interested in this position, please send a copy of your CV and a cover letter plus current salary details to the HR Department, 80 Kingsway East, Dundee, DD4 8SL or email: firstname.lastname@example.org.