As part of The Drum’s Year of Retail, Carat and Synovate Retail Performance will be running a year-long study called the Year of Retail and the Role of Media. It will examine key elements ranging from mobile to the evolution of supermarkets. Here,... Read more
In its first issue of 2012, The Drum presents its annual New Year’s Honours list: those marketing services agencies we feel are worthy of a mention for their contribution to the industry in the past 12 months. In this issue of the magazine, take a... Read more
This article provides an insight into some of the key findings from the research, including:
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The whitepaper is aimed at all organisations in the public sector looking to use social media,... Read more
This article provides an insight into how Liz Scarff, social media consultant for Save the Children UK, developed the campaign. Three women who are all mothers and bloggers were selected to accompany a delivery of vaccine to Mozambique. Social... Read more
Compiled from a survey of more than 300 of the biggest and best agencies operating in the UK in the fields of digital, including marketing agencies, technical shops as well as design and build specialists, the Digital 100 ranks agencies on their... Read more
In this article, find out how the PR strategy was devised and implemented to meet the client’s... Read more
Here, The Drum presents an overview of the results of the research, which includes the following insights:
... Read more
The article provides an insight into how the experiential campaign was developed, including the... Read more
Here we take a look at some of the main highlights of the survey results, including the finding... Read more
In the latest issue of The Drum magazine, published on 9 December, The Drum’s editor Gordon Young reflected on 2011 and looked forward, suggesting reasons to be cheerful. Read more
Ghillie Dhu is a restored Grade A-listed building which showcases all the traditional features of... Read more
Executive Summary
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Submit work to feature in The Drum magazine and online in the subscriber Insight section. Contact... Read more
The RAR Top 100 looks at how profitable agencies are, how well they are growing, and how efficient they are in terms of turnover per head of staff. The Top 100 doesn’t look at which are the most highly rated by clients (that will be done in the... Read more
The theme of this year’s Digital Podge, a digital agency networking event, is the Olympics. 12 agencies were invited to redesign the officisla London Olympics 2012 posters, stamping their own creativity on to them. In this issue, The Drum reveals... Read more
O&G were appointed to create and manage the custom tab production of a fully featured Facebook... Read more
International - 08/12/2011
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