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Subscribers download the latest issue of The Drum – From drones to hacking obesity

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By The Drum Team, Editorial

December 10, 2014 | 2 min read

This issue of The Drum takes a look at disruption, as we explore the possibility of drone delivery and look at the impact of mobile on brands' Christmas activity.

Droning on

Are we set for drones to take over our skies? We caught up with Jonny Tooze at The Drum's Disruption Day conference to discuss the role drones will play in our immediate future.

Hacking obesity

Rehab Studio partner and Stomps founder Tom Le Bree talks about solving the problem of childhood obesity through creative thinking.

Merry mobile

As mobile continues to create a stir we explore some the biggest trends of the year and examine the impact of mobile during the festive season.

Creating a buzz

From Paddy Power to Ikea, we take a look at some of the winning work from The Drum's Social Buzz awards and give a rundown of the Social Buzz Top 50 - a list celebrating the most influential people working in social media marketing in the UK.

This issue also includes:

  • Creative Showcase – a round-up of the best Christmas creative work from Adam&EveDDB, WCRS and Cheil UK.
  • The Day Before Tomorrow – The Drum examines how technology is helping to develop the retail industry as our six–part Day Before Tomorrow documentary series continues.
  • Vibrator – Our very own girl about town Claire Snare shares the latest buzz from the media and marketing industry that doesn’t make the headlines.

As a subscriber you can download pdfs of The Drum and the accompanying supplements below.

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