Happy Giraffe - SSPCT - REALITY - the real NHS
The 60th anniversary of the NHS was a real milestone.
Happy Giraffe came up with the concept of producing a film aimed at young people that could also show the vast array of careers available within the PCT.
Happy Giraffe created an exciting storyboard that followed a family through their experiences of practitioners within the PCT. Having run focus groups with various groups of 14-19 year olds, we introduced a Big Brother-feel to the whole film, including diaryroom interviews and narrator.
Road tested by young people for young people, the film proved a big hit and helped show the reality of the NHS.