Uber Canada: advert-body-1 by Zulu Alpha Kilo
- Location:
Uber Canada and Mothers Against Drunk Driving (Madd) are continuing their partnership with a video that features an Uber driver mother of three sharing her personal and emotional story of loss with real, unsuspecting riders.
In the latest message to Canadians, a video features Uber Canada offering rides home to bar patrons, who were greeted by driver Shelly on a cold night in Toronto. As an Uber driver and mother of three, Shelly shared her personal story of loss that was a result of an impaired driving crash, and thanked riders for finding a safe ride home.
Credits
Agency: Zulu Alpha Kilo
Client (Company): Uber Canada, Madd Canada
Chief Creative Officer: Zak Mroueh
Art Director: Charline Fauche-Simon, Andrea Romanelli
Writer: Angeline Parsons, Jon Taylor
Agency Producer: Jaclyn Garfinkle, Pam Portsmouth
Account Team: Nadine Arsenault
Strategic Planner: Heather Segal
Clients: Lindsay Liptok, Erica Edwards, Melanie Boudreau
Production House: Zulubot
Director: Jessica Edwards
Production House Line Producer: Marc Milliard
Director of Photography: Devon Burns
Video Post Facility / Editing Company: Zulubot
Editor: Jay Baker
Compositor / Online: Jay Baker
Colourist/Transfer: Jason Zukoski, RedLab
Audio Post Facility/Music House: Zulubot
Producer: Jolette Samuel
Engineer: Dino Cuzzolino