The Venetian: advert-body-2 by Zambezi
- Location:
The Venetian, one of Las Vegas’s premier resorts, has rolled out a quirky TV spot called ‘Come As You Are’ that plays up the anticipation of travelers before they embark on a vacation. According to The Venetian, this is the first time the hotel has aired a commercial since it was founded 17 years ago. The spot is part of a larger campaign that includes social media & print elements and aims to differentiate the hotel from other Vegas resorts by showing off the unique attributes of its guests rather than its amenities. The campaign was created by LA-based agency Zambezi and was directed by Autumn De Wilde.
Credits
Founder, Chief Executive Officer: Chris Raih
Executive Creative Director: Josh DiMarcantonio
Creative Director: Gavin Lester
Art Director: Max Pollack
Copywriter: Brian Hallisey
Junior Art Director: Paula Coral
Junior Copywriter: Erin Meulbroek
Designer: Anthony Crawford
Head of Content: Alex Cohn
Producer: Cindy Chapman
Managing Director: Pete Brown
Account Director: Kevin O’Brien
Account Executive: Carly Ayres
Project Manager: Conrad Cunningham
Chief Strategy Officer: Kristina Jenkins
Strategist: Keely Galgano
Production Company: Anonymous Content
Director/Photographer: Autumn de Wilde
Director of Photography: Matthew Lloyd
Executive Producer: Eric Stern
Line Producer: Saul Germaine
Editorial: Exile Edit
Editor: Shane Reid
Assistant Editors: Zaldy Lopez
Executive Producer: CL Weaver
Producer: Michael Miller
Audio: Lime Studios
Mixer: Rohan Young
Sound Design: Rohan Young
Executive Producer: Susie Boyajan
Color Correction: The Mill
Colorist: Adam Scott
Executive Producer: Thatcher Peterson
Producer: Diane Valera
VFX: Saint
Flame Artist: Rob Trent
Executive Producer: Helen Park
Producer: Arielle Davis
Music Supervision: Rachael Kruk
Downtown Music Publishing
Song: Tintarella di Luna
Composed [and Performed by]: Mina Mazzini