TK Maxx: The White Christmas Delivery by Wieden+Kennedy London
- Location:
The Markham family were lucky enough to receive the gift of real snow at their home courtesy of TK Maxx, and now the family stars in the retailer’s latest behind-the-scenes TV spot, created by Wieden+Kennedy London.
Broadcast from 13 December, the documentary-style film depicts the Markham family, along with their friends and neighbours, revelling in the unique White Christmas experience, making snow angels and having snowball fights, all thanks to TK Maxx.
Amanda Markham and husband David received an extra-special visit from a team of TK Maxx Snow Experts, who delivered eight cubic metres of real snow using film industry standard equipment, transforming their garden into a winter wonderland perfect for snowball fights, snowman building and a suitably jolly Christmas experience. The pair hid the surprise from their two daughters, nine-year-old Bella - whose birthday is on Christmas Day - and six-year-old Lena who had never seen snow before.
Credits
Hollie Walker - Creative Director - Wieden+Kennedy London
Freddy Taylor - Creative - Wieden+Kennedy London
Andrew Bevan - Creative - Wieden+Kennedy London
Phillippa Beaumont - Creative - Wieden+Kennedy London
Tony Davidson - Executive Creative Director - Wieden+Kennedy London
Iain Tait - Executive Creative Director - Wieden+Kennedy London
Matt Owen - Group Account Director - Wieden+Kennedy London
Ollie Pym - Account Director - Wieden+Kennedy London
Preety Mudhar - Account Manager - Wieden+Kennedy London
Paul Colman - Head of Planning - Wieden+Kennedy London
Alex Allcott - Planner - Wieden+Kennedy London
James Laughton - TV Producer - Wieden+Kennedy London
Jasper Ford - TV Production Assistant - Wieden+Kennedy London
Production Company - Lisbon Studio c/o Friend London
Louis Bhose - Director
Luke Jacobs - Executive Producer
James Lowry - Producer
Murren Tullet - Director of Photography
Editorial Company - Stitch
Charlie Rothberg - Editor
VFX Company - Time Based Arts
Stephen Grasso - VFX Supervisor
Chris Aliano - VFX Producer
Myles Bevan - Colourist
Sound Company - 750mph
Andy Humphreys - Sound Designer - 750mph
Music Company - W Songs
Music Supervisor - Tristan Wilson
