Client: KFC
Date: Jan 2018
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Country music star Reba McEntire is the first women to ever play KFC founder and mascot, Colonel Sanders.

McEntire follows a venerable cast of talent in portaying the colonel including Darrell Hammond, Ray Liotta, George Hamilton, Rob Riggle, Rob Lowe, Norm Macdonald and Billy Zane. On par, she fully garbed in the memorable wispy white hair and spectacle of the mascot.

She uses her vocal abilities to tout new product the Smoky Mountain BBQ chicken in a rowdy honky tonk, brought to life by Wieden & Kennedy Portland.

Credits

Agency: Wieden + Kennedy Portland

Client: KFC