Churchill Insurance: Depend on the dog by WCRS
- Location:
The two new TV spots reinforce Churchill’s ‘Depend on the Dog’ brand message. The campaign, created by James Hodson and Jason Keet at WCRS, directed by Joseph Mann and produced by BlinkInk introduces four new characters and shows how Churchill is the saviour of everyday disasters and common insurance problems.
The campaign includes the launch of a new proposition that if your car is written off, you can chose between a replacement, paying for an upgrade, or the money*. Churchill will make it easy for customers at their point of need, and firmly positions Churchill as the dog you can depend on.
Credits
Creatives: James Hodson, Jason Keet
Agency Producer: Sally Miller
Account Handling: Vince Lawson, Carolina Gutierrez, Joss Hunt
Planning: Elisa Edmonds, Alicia Gaworska
Media Agency: Mediacom
Production Company: Blinkink
Director: Joseph Man
Executive Producer: Bart Yates
Producer: Josh Smith
Editor: Max Windows
Post Production: Finish
Grade: Paul Harrison
Audio: Dave Robinson