Ambliopia Campaña Mundial: irescue by VML

Agency: VML
Date: Apr 2018
Your Vote
4/5
Overall Rating
5/5
Opps, please vote again
2 votes

Kids around the world struggle with amblyopia, or lazy eye. It’s treatable, but in disadvantaged communities that lack medical care, lazy eye can lead to learning difficulties and blindness.

VML created an inexpensive tool that empowers parents to proactively screen and treat their child’s eyes using any available printed material.

Credits

Debbi Vandeven – Global Chief Creative Officer – VML

John Godsey – Chief Creative Officer, NA – VML

Maurizio Villarreal – Executive Creative Director – VML

Catalina Hernández - Manager Cretaive - VML

Antonio López – Group Creative Director – VML

Raquel Jácome – Associate Cretaive Director – VML

Julio Ortiz – Copywriter Lead – VML

Julián Sánchez – Art Director – VML

Carlos Ordoñez – Design Director – VML

Juan Pablo Rubiano - Producer – VML

Felipe Rincón – Photography Director – VML

Moria Deshpande – Copywriter Lead – VML

Troy Leyenaar – Creative Director – VML

Ikea Canada: DRÄG by Rethink

Added 22 June 2018
Agency: Rethink
Overall Rating
5/5Vote
Overall Rating
5/5Vote
Overall Rating
5/5Vote