Suzuki: advert-body-3 by VCCP
- Location:
Kevin Thomas has directed the launch commercial for the new Suzuki Swift through Thomas Thomas Films. Shot in and around Lisbon, the film is accompanied by a track called ‘Baby baby’ by the Tropkillaz.
The campaign launches with a 60-second spot followed by 30-second and a series of 10- and 6-second cut downs.
The campaign, 'The Swift List', is a twist on the traditional bucket list, all the things you could do in your Swift. We see various people enjoying their Swift in an array of unexpected ways. In one scene people are playing musical doors with a Swift, a twist on the classic game. In another a man creates his own theatre by shining headlights onto a wall and uses hand puppetry to create shadowy figures that his girlfriend interacts with. And in another a couple watch a film at a drive in, with a difference. They're simply parked outside their house watching a film on a TV pointed out of their kitchen window.
Credits
Suzuki Europe - Client
VCCP - Agency
Hugh Todd - Creative Director - VCCP
Veryan Prigg - Associate Creative Director - VCCP
Kieran Knight - Associate Creative Director - VCCP
Becky Grove - Agency Producer - VCCP
Agathe Marian - Planner - VCCP
Jonathan Armstrong - Business Director - VCCP
Hayley Gilson - Account Director - VCCP
Louise Sully - Account Manager - VCCP
Thomas Thomas Films - Production Company
Kevin Thomas - Director
Trent Simpson - Producer
Philippa Thomas - Executive Producer
Bob Pender - Hughes - DOP
Scot Crane - Editor - The Quarry
Post Production - The Mill
Seamus O'Kane - Colourist - The Mill
Sam Ashwell - Sound - 750 mph
Wave Music - Music Consultant