Date: Oct 2017
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UConn Health is one of the leading medical research facilities in the US and is pioneering the research and use of stem cells for knee surgery.

This 60- and 30-second TV commercial imagines a scenario where wheelchairs, crutches and walkers are abandoned and no longer necessary. People are missing from the spot because they are off living their lives free from having to use these devices.

Credits

Stephen Curry - creative director - Lewis Communications

Ryan Gernenz - art director - Lewis Communications

Jacob Garner - agency producer - Lewis Communications

Douglas Howell - executive producer - Mod Op Films

Rossi Cannon - executive producer - Mod Op Films

Steve Schofield - executive producer - Mod Op Films

Laurence Thrush - director - Mod Op Films

Max Hoever - director of photography - Bite Management

Lauren Samuel - producer - Mod Op Films

Frederick Van Eeden - colorist - Luna Park

Samy Kramer - music and sound design