Verizon Unlimited: Marathon by The Community
- Location:
This new Spanish-language spot for Verizon shows the benefits of the brand's cell network. Created by The Community, 'Marathon' features a features a Spanish-speaking man cheering on his wife as she runs a marathon. His daughter appears alongside him, while his in-laws have joined the moment via FaceTime - but poor service threatens to spoil the moment.
Thomas Middleditch, Verizon’s spokesperson, swoops in alongside Mexican actor Luis Gerardo Mendez, who the brand has billed as 'Thomas but in Español,' to save the day. The duo provides the family with a new phone that connects to Verizon Unlimited, allowing the moment to carry on without another hitch.
Credits
Team Credits
Agency: The Community
CCO/Co-Founder: Jose Molla
CCO/Co-Founder: Joaquin Molla
Executive Idea Director: Daniel Perez Pallares
Associate Idea Director: Federico Diaz
Art Director: David Uribe
Senior Copywriter: Jason Levine
Copywriter: Mariana Yael Stern
Executive Producer: Is Shannon
Associate Producer: Esteffania Najera
VP Managing Director: Ana Bermudez
Brand Lead: Rosemary Rosas
Brand Supervisor: Sacha Ferreira
Brand Associate: Ever Cruz
Director of Cultural Strategy: Pablo Rosas
Director of Business Affairs: Natalie Greenman
Associate Business Affairs Manager: Priscila Hourihan
Production: Hungry Man
Director: Wayne McClammy
Managing Partner / Executive Producer: Kevin Byrne
Executive Producer / Partner: Mino Jarjoura
Executive Producer: Dan Duffy
Executive Producer / Head of Production: Jacki Sextro
Executive Producer: Caleb Dewart
Producer: Rick Jarjoura
Production Supervisor: Mike O’Connor
Post-Production: THE MAKERS LAB
Post Producer: Sharon Campos
Editor: Lorenzo Bombicci
Sr. Audio Engineer: Jeannine Guenther
Client Credits
Brand: Verizon Unlimited
SVP, Chief Creative Officer: Andrew McKechnie
VP, Creative Wireless: David Bowen
Director, Promotions & Device Marketing: Ricardo Aspiazu
Senior Manager, Segments: Diana Grillo
Marketing Manager: Leslie Aybar
