Home by Terri & Sandy
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Freshpet has launched a heartwarming ad about being together with our pets during these crazy times, and how happy they are to have us at home. The 30-second spot, called 'Home' was created by Terri & Sandy, and has launched across Freshpet’s YT, Facebook and Instagram, also backed by paid social, online video and connected TV.
Freshpet’s vice-president of marketing John Spernaza said the piece serves as a reminder that while we’re all indoors, there’s still a lot of love to celebrate – especially with our pets.
Sandy Greenberg, co-founder and chief executive of Terri & Sandy said: “We felt this was an important, uplifting, positive message in the midst of this extremely difficult time. Our pets really do provide a refuge - love, nourishment, affection - for us right now.”
Credits
CLIENT: Freshpet
Co-Founder, President and COO: Scott Morris Vice President of Marketing: John Speranza Director of Marketing: Katherine Crook
Director of Digital Marketing: Steve Elwell
Senior Content Marketing Manager: Karina Delaine Senior Art Director: Kaitlin Juchniewicz
LEAD CREATIVE & STRATEGIC AGENCY: Terri & Sandy Co-Founder & Co-CEO: Terri Meyer
Co-Founder & Co-CEO: Sandy Greenberg
Art Director/Editor: Josh Sun
Junior Art Director: Minjeong Lee
Writer: Tony Scopellito
Executive Producer: Michael Flexner
Group Account Director: Lauren Rubenstein Senior Account Executive: Josh Bablin