Rosewood Hotels & Resorts: advert-body-1 by Studio Dangin

Rosewood Hotels & Resorts has launched a new global advertising campaign developed in partnership with Studio Dangin. The new campaign reimagines Rosewood’s A Sense of Place philosophy while positioning the luxury hotel group as an innovator of global style with a growing presence in Europe and Asia.

The campaign is comprised of photography and five short films that feature 'The Rosewood Regulars' at Rosewood’s newest property in Paris, Hôtel de Crillon. Shot by Pascal Dangin, chief executive and chief creative officer at Studio Dangin, each photo and film depicts a striking story unfolding at the hotel, and is anchored by an adjective, evocative not only of the hotel but also of the brand.

Olivier Rousteing, the creative director of Balmainm and his friends are featured as 'The Rosewood Regulars', who are an eclectic and sophisticated group of musicians, fashionistas, families and culture mavens who represent the brand’s most trusted clientele and today’s modern traveler.