The Drum Awards for Marketing - Extended Deadline

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Agency: Sigal Avin
Client: Ad Council
Date: Jan 2018
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The Ad Council has joined with actor and producer David Schwimmer, writer and director Sigal Avin, the Rape, Abuse & Incest National Network (RAINN) and the National Women’s Law Center (NWLC) to present ‘#ThatsHarassment,’ a national campaign designed to empower victims and bystanders to speak out and provide tools for employers to create a safe work environment.

The public service announcements, executive produced by Schwimmer, Avin and Mazdack Rassi of MILK Studios, are shortened versions of films that first launched in April 2017. The films, written and directed by Avin, depict various cases of sexual harassment in the workplace, all based on real events. Schwimmer, Avin and Rassi created this project to highlight behaviors that are unacceptable and to end institutional silence and complicity.

The films take place in various professional settings in which sexual harassment can occur and depict different scenarios where men in positions of power cross the line.

Credits

The Actor

Costume Dresser: Cristela Alonzo

Actor: Noah Emmerich

The Boss

Employee: Zazie Beetz

Boss: David Schwimmer

The Doctor

Patient: Cynthia Nixon

Doctor: Michael Kelly

The Politician

Journalist: Emmy Rossum

Politician: Harry Lennix

The Photographer

Model: Anna Van Patten

Photographer: Bobby Cannavale

The Co-worker

Her: Grace Gummer

Him: Joseph Sikora

Dark Harbor Stories

Milk

Created, Written and Directed by Sigal Avin

Script Consultants: Yael Sharony, Yael Hadar

Producers: Billy Dec, Tessa Travis

Executive Producers: David Schwimmer, Mazdack Rassi, Sigal Avin

​Director of Photography: Rotem Yaron

Production Design: Neil Patel

Post Production by Velem

Costume Designer: Maria Kenny

Casting: Allison Estrin

Casting: Alexa L. Fogel

Casting: Neil Myer at House Casting

Casting Assistant: Rebecca Yarsin at House Casting

CREW

Assistant Director: Vanessa Hoffman

Key 2nd Assistant Director: Marisia Moreno

Production Coordinator: Subrina Mohr

Set Photographer: Victoria Stevens

Set Dresser: Greg Laffey

Props Master: Daniel Maldonado

Art Production Assistant: Pia Mileaf-Patel

Assistant Camera: Shaun Malkovich

2nd Assistant Camera: Nick Bean

DIT: Kristen Goehringer

Gaffer: Lorenzo Pace

Best Girl Gaffer: Katie Barnes

Key Grip: Danny Green

Best Boy Gaffer: Jon Stevens

Swing: Tomas Velasquez

Field Mixer: Turner Curran at Thump Studios

Hair: Annmarie Bradley

Makeup: Tania Ribalow

Hair and Makeup Assistant: Serena Ryan

Costume Assistant: Virginia Ray

Production Assistants: Abby Harvell, Kevin Padilla, Colin Wohlrab

Editing by Drew Taylor and Max Jeffrey

Color and Finish by Derrick Yuen

Post Producer: James Demetri

Final Sound Mix done at Plush Mixers: Nicole Pettigrew and Danny Irizarry

Special thanks to Erez Shternlicht, Joey Pope, Ashley Roberts, Madeline Rudin, Jason Cannon,

Camera Provided by Milk Digital, Cinema Vision, and ARRI Alexa Locations provided by Camp David and Milk Studios LLC