Mrs. Dash: advert-body-1 by Resource/Ammirati
- Location:
IBM-owned agency Resource/Ammirati has created a campaign for Mrs. Dash to help the B&G Foods brand promote its salt-free seasonings. In a TV spot, dejected salt shakers find themselves in a cardboard box at a yard sale after their owners opt to get healthier with Mrs. Dash's sodium-free seasonings.
Credits
President, New York: Gabriel Miller
Executive Creative Director: Todd Wender
Creative Director: Steven Zizila
Creative Director: Nicole Zizila
Group Account Director: Cristina Frank
Account Executive: Mickey Coey
Senior Producer: Vincent Lin
Producer: Matthew D’Amato
Production: Honor Society Films, LLC
Director: Robert Boocheck
Executive Producer/Partner: Megan Kelly
Producer: Mikha Grumet
VFX/Editorial: Taylor James
Executive Creative Director: Mark Knowles
Executive Producer: Eve Ehrich
Head of Production: Marie de Leon
CG/Post Producer: Cuyler Mitchell
